Keeping with our theme this week, I’ll be sharing some resources that can help you remain consistent.
Podcasting can be a lonely profession where you feel like you’re all alone and no one is listening. Especially starting out. So I personally believe that’s why a lot of people quit so early.
Today we’ll discuss resources to hopefully remind you that there are other people like you and that can give you the energy to keep pushing onward!
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Transcript
(00:00):
What’s up ladies and gents. This is the podonthego SHOW. I’m your host Razz. And welcome back. Welcome back to the show. Thank you guys for joining me again. This week we’re talking about consistency today. I have a new segment and it’s is, let’s see if we can find it news, right? And most of this is going to be resources to help keep you consistent and to help them make sure that you continue to be consistent for the long haul of your pocket. Yes. And Y you know, having these reasons, this is important is because podcasting is, it’s a lonely game, right? You are by yourself recording sometimes in a closet, sometimes in a small room or in studio. You don’t have a live audience. It’s just you, it’s just your thoughts. It’s just the things that you think people are going to be interested in.
(00:50):
It is it can be lonely. You know, some, some podcasts start out really big if it’s NPR, or if it’s a large corporation, or if you starting up for your business, you can have a, you know, you might have an editor, you might have a producer, you might have all kinds of cool stuff, but that’s not 99% of podcasts. 99% start with one person and may be one friend or founding member. This that can help them produce a great show. But nine times out of 10, that’s not, that’s not the case, so it can be lonely. And also this artist be consistent because a lot of times you’re going to suck it up, getting just listening to last week’s episode of this new series I’m doing, I sucked last week and I’m slowly getting better, you know, but it happens to everybody, you know, so you can’t try to be perfect before you start, because you have to, you have to learn and you have to learn how to do things your way.
(01:44):
You have to find a rhythm and find some you know, comfort behind the mic. Yeah. So you’re going to suck in the beginning. Yeah. And this is a actual photo of me last week, watching you know, looking at my numbers and looking and hearing myself say and you know, the entire, the entire top. So hopefully I’m getting better this week and I’m going to try and improve next week because I’m going to stay. So if you want to stay consistent, you don’t have to be alone. You don’t have to suck in the beginning. You do have to suck in the beginning, but you can get better really, if you use some resources. And a lot of times, those resources are just other people. You know, there are a, there’s a ton of online training for podcasts, and there’s a ton of online coaches and mentors and producers, which you don’t know.
(02:34):
Who’s really good. Who really knows what they’re talking about. Cause there’s no, this isn’t real estate, there’s no national, you know, standards for a podcast producer. It’s still the wild West. So how do you find out if you’re doing things the right way and does a few things you can do, and I’ll actually take you through this on through the websites really quick, just to keep it short, but there’s podonthego.com. Of course. And you can go on there. You can find a, I don’t know you, Oh, there’s podonthego.com. You can find a producer, you can find a studio, you can find a, you know, just, just other people that can help you improve your podcast. There’s PRX, there’s podcast, movement, podcast, day 24, something new I didn’t know about. And there’s also the SBDC and score. And I’ll run, run you through those really quickly and just show you what the websites look like since, you know, I don’t have anything else to do today.
(03:34):
Podonthego.com. You go to the front website and this is my website is my company’s website. What you can do is, and the idea is that you can find a local studio near you. These are studios right here. So they have, they’ve created profiles on the site. So his Melrose, Melrose podcasts out of LA, you can find the directions, the hours they’re open. You can find you know, a brief description of them. You can find the cell phone number, everything, anything you want. And the idea is that you have to invest in you have to invest in yourself. If you want to start eating healthier, then if you get a nutritionist, you’re not going to make a bad meal. Or if you get a personal chef or have somebody sends you meals that is going to prepare them the right way, you’re going to eat better.
(04:29):
If you want to start working out more and you get a personal trainer, you’re going to go to the gym on a regular basis if you’re paying them. So if you invest in yourself and you invest in things that help, you know, to improve things are going to get better. And that’s what finding a local podcast studio, a local producer can help you with. Next is PRX. And they offer a lot of training. They are a local podcast, production company, not local, but the, a big time podcast production company, they own a studio called the podcast garage in Boston, looks like the opening one in DC as well. But they also have a sound school. They have accelerator programs where they partner with Google, or you can apply for that. They also have webinars and workshops that can just help you improve what you’re doing.
(05:16):
And a lot of times you’re going to meet people in these types of programs that will keep you accountable and consistent, you know, so you don’t have to, again, you don’t have to do it alone. Another one is podcast movement, and it’s one of the premier podcasts conferences. I went to it two years ago, 2019. I might go to it this year in Nashville, cause I don’t live that far from Nashville anymore. And it’s going to be August 3rd through sixth, 2021. And it’s great. I met a lot of great podcasts as I got to speak to some of the biggest podcasters and meet some of my podcast idols. You get to fan boy out. So that was really cool. And yeah, it’s just a great way to figure out exactly what you’re doing and, and learn, learn new things, learn like industry secrets, to learn upcoming technology that you can share with people and improve your podcasts with.
(06:14):
So that’s a really, that’s a really cool, it’s a really cool event and I’ve been there so I can vouch for it. This is a new one that I haven’t been to. It’s called podcast day 24. And it’s going to be a global podcasting conference virtual, which is really cool. And I don’t know that much about it. I just learned about it podcastday24.com. But it is a, it might be something worth checking out because the entire world is podcasting. It’s not just America. It’s not just England and great Britain. It’s everybody. What else do we have? So here are two local,
(06:55):
Two local
(06:55):
Podcasts. You can check out. I mean, I had an alarm go off and it threw me off. Here are two local resources that you can get a free mentor or nearly free mentor, nearly free workshops. These aren’t podcast specific, but I’ve used them before myself and they are marketing specific that can help you with legal advice. They can help you with business development and creating a plan and, and all the other things that go with creating a successful podcast outside of just the recording technical aspects of it. So the SBDC stands for small business development center and they’re all over the country. All I did was type in SBDC and Google and all these different results came up and it takes you to America’s sbdc.com. You can find one, they have a conference as well, which is pretty cool, but you can find one near you. I was a member of one in Georgia. I recently joined one in in North Carolina where I am now. So I have been helped tremendously by their resources by that mentor ship, by their conferences and trainings. It’s, it’s completely worth it because it’s completely
(08:06):
Free.
(08:08):
And last but not least the SCORE, I always forget what it stands for, but it’s the council S stands for something council of retired executives and all these editors are retired anymore, but there is just free mentorship. Again, they might not understand podcasting specifically, but if you need help with advertising or Google ads, or if you need help with marketing, or if you need connections in a certain industry, because your podcast is an industry, specific score can put you in contact with somebody local to you who can help you. They also offer courses and trainings and workshops, and you can even lead some of those. If you want to become more engaged with your local community, right? Because podcasting is a worldwide thing. If you, if I’m putting this out there, if somebody in India or Africa or China can listen to it, but there’s a lot of value to growing your podcast, audience and your influence locally as well, because then you get to meet local accountants. You get to meet local attorneys, you get to meet local audio engineers and technical producers and all these other things you never know who is like just literally right next to you or down the road from me that you either become friends with or have a new business associate and you guys can help each other. So you never know. You never know who’s close to you, that’s it? Yeah, that’s it. Those are, those are great resource. There’s one more conference called pod Fest. Let me see if I can pull
(09:34):
It up real quick.
(09:37):
Pod Fest. I met the founder of it.
(09:43):
Let’s see if it comes up. Of course I can’t spell. Okay. Let’s just search for podfest,
(09:54):
Pod Fest expo 2021 podfestexpo.com another great podcasting specific conference with a lot of trainings, a lot of, a lot of great networking, a lot of, a lot of things that you can just do to improve your podcasts and more than anything, just stay consistent. You know, that’s, that’s the name of the game this week and then the name of the game really in life and in business, you know, the idea is just to stay consistent. That’s the hardest part. You know, there’s a famous quote, like 80% of the 80% of success is just showing up the same thing. Brene Brown said it as well. The bravest and most important thing you can do to show up is very, very simple, but it’s also one of the hardest things to do, especially when you’re doing something that is new to you like podcasting, or is different to you is just showing up, just continuing to, to, to, to record, continuing, to build an audience and engage with the audience and improve this podcast.
(10:57):
It’s a lot of things I want to improve on just doing this show right here, but I’m showing up and I’m going to continue to show up as long as you know, nothing catastrophic happens in life. So yeah. Thank you guys for listening. I hope these resources help you. I hope you go join one of these resources or join one of, go to go to a conference. If you go to podcast movement, let me know when you see this episode, and come you know, reach out to me info@podonthego.com. Or you can just go to podonthego.com, hit the contact button and send me a message. I get everything. So thank you guys for watching as usual. Love you guys. Talk to you tomorrow. Peace out.
